Ty Velde

Ty Velde, brings more than 30 years of advertising and marketing experience to Agilitas Solutions. A dynamic and results-driven B2B/B2C digital strategist and performance marketing leader, he brings extensive experience driving growth and strategic initiatives for top-tier brands, including Akamai, Dell, Harley-Davidson, GE, John Hancock, and Siemens. He is recognized for developing and delivering high-impact, integrated business solutions that effectively meet the needs of today’s ever-evolving modern marketing landscape. Prior to joining Agilitas, Ty co-founded Overdrive Interactive, where he played a key role in growing the company into one of the Boston area’s premier digital marketing agencies.

LinkedIn https://www.linkedin.com/in/tyvelde/

Marketing & Strategy

• Marketing Strategy
• Digital Marketing Strategy
• Integrated Marketing
• Marketing Communications
• Online Marketing
• Strategic Planning
• Lead Generation
• Demand Generation
• Conversion Rate Optimization (CRO)
• Brand Strategy

Customer Experience (CX)

• Customer Experience (CX) Strategy
• Digital Customer Experience (DCX)
• Voice of the Customer (VoC) Programs
• CX Analytics & Measurement

Search & Paid Media

• Search Engine Marketing (SEM)
• Search Engine Optimization (SEO)
• Google Ads Management
• Paid Social Advertising
• Media Buying
• Campaign Optimization
• Paid Search Strategy

Data & Analytics

• Google Analytics
• Adobe Analytics
• Web Analytics
• Marketing Analytics
• Performance Measurement
• Data-Driven Decision Making

Technology & Platforms

• Google Ads
• LinkedIn Advertising
• Marketing Technology (MarTech)

B. A., History - Cum Laude, Union College https://www.union.edu/

Graduate Coursework, Global Marketing, Emerson College https://emerson.edu/

Google Analytics

Google Ads

ABX Digital Advertising Specialist - Demandbase Academy

HubSpot Marketing Hub Software

LinkedIn Advertising

Google AI Essentials